This business case develops marketable ideas on the Sicamous Eagle River Estuary. This case focuses on fruit production, agri-tourism, eco-tourism, and enhancing the overall agri-hospitality industry. The core concept is to respect Mother Nature while developing a sustainable revenue stream to bring benefits to the community. After detailed explanations of the feasible ideas on both agricultural and non-agricultural land, it will move to marketing plans that invite the world to this international destination. These idea concepts will help increase the capacity of the economic development opportunities for the Sicamous and surrounding area.